Top Brand Worldwide (Experiential Marketing)

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Demostrando Nuestra Experiencia en Marketing Experiencial y Eventos

Explora nuestros casos de estudio que incluyen marketing experiencial 360°, cumbres, convenciones, diseño y gestión de stands y exhibiciones, producción interna, activaciones Pop-Up, lanzamientos de marca, eventos de patrocinio, festivales de música y conciertos, eventos deportivos, galas, compromiso de empleados, activaciones digitales, redes sociales, influencers, espacios, planificación de eventos completos, y mucho más.

Planificamos y ejecutamos proyectos para clientes nacionales e internacionales en todo Estados Unidos —incluyendo Nueva York, Florida, Washington D.C., Texas, California, Nevada, Illinois, y más— así como en toda América Latina, ofreciendo experiencias de clase mundial y resultados inolvidables.

BIGO

IDEA

GOAL

We orchestrated the largest Bigo Live Awards Gala in Las Vegas, Nevada – delivering full-scale production, including AV, lighting, sound, video, artists, and a seamless run of show. From food and beverage to lodging, we handled every detail, welcoming over 800 influencers flown in from Singapore and beyond for an unforgettable night of celebration and connection.

Deliver a seamless, high-impact awards gala that celebrated Bigo Live’s top talent and elevated the brand’s global presence for 800+ international influencers.

RESULTS

Social media channels engaged
+ 0

FREE PRESS VALUED AT

$ 2.500.000 USD

We specialize in producing world-class conventions, summits, international events, galas, and awards. From concept to execution, we craft unforgettable experiences that blend precision, creativity, and seamless logistics – delivering impactful moments that elevate brands and engage audiences globally.

BIGO

IDEA

META

Reunimos a los principales influencers con mayor interacción en Bigo Live en un lugar que les permitió brillar, y les dimos la razón más convincente para compartir su contenido durante horas. Hablando sobre sí mismos, monetizando mucho más y haciendo crecer su comunidad en tiempo real.

Esta iniciativa creó un movimiento tan impactante que superó la difusión incluso de las noticias más populares en otras plataformas de streaming con millones de usuarios.

RESULTADOS

Medios impactados y prensa libre
+ 0

VALORADO EN

$ 1.500.000 USD

Expertos en cumplir con las directrices y regulaciones de la empresa matriz en cada activación, evento, relaciones públicas y punto de lanzamiento.

 

CARTIER

IDEA

GOAL

To celebrate the launch of Cartier Carat, we crafted a luxurious and immersive brand experience that transported guests into the elegant world of Cartier. This high-profile event blended sophisticated design, refined décor, and immersive experiences, creating an atmosphere that reflected the timeless beauty and brilliance of the Carat collection. From the moment guests arrived, they were enveloped in Cartier’s iconic essence, with exclusive installations and bespoke touchpoints at every turn.

Our objective was to design an event that not only introduced Cartier Carat but also reinforced Cartier’s brand identity as a symbol of luxury and excellence. This meant managing venue selection, guest experiences, AV production, décor, entertainment, and press coverage, ensuring every detail aligned with the brand’s high standards and left a lasting impression on VIPs, media, and influencers.

RESULTS

Sales increased during the activation.
0 %

FREE PRESS VALUED AT

$ 850.000 USD

The launch surpassed all expectations, drawing over 300 distinguished guests, including top influencers and media. The event generated significant buzz and positioned Cartier Carat as a standout in the luxury market. Through seamless execution and attention to detail, we delivered an unforgettable experience that reflected Cartier’s prestige and elegance.

CARTIER

IDEA

META

Lanzamos y lideramos con éxito la campaña de relaciones públicas para Carat Cartier, superando todas las expectativas y creando una experiencia inmersiva que transportó a nuestros invitados al mundo de Cartier.

Alianza temporal formada entre Jaguar/Land Rover y Cartier durante el período de lanzamiento.

RESULTADOS

Las ventas aumentaron durante la activación.
0 %

EVALUADO EN

$ 200.000 USD

Conectando con más de 120 influencers macro y micro, periodistas, celebridades, artistas y músicos.

CAROLINA HERRERA

IDEA

GOAL

We crafted an immersive 15-day pop-up to unveil the Carolina Herrera Christmas Tree, transforming the launch into a must-see event. Top influencers and media gathered to experience the new fragrance, elevated by a bold OOH, print, and media strategy designed to captivate and inspire.

Our mission was clear – drive a 30% sales increase, generate $300,000 in earned media, and exceed 200,000 in social reach. This initiative aimed to cement Carolina Herrera as the leading brand for an exclusive, high-end audience.

RESULTS

UNITS SOLD
0 +

FREE PRESS VALUE:

$230,000 USD.

350+ visitors engaged with the Carolina Herrera Pop-Up over three weeks, enhancing brand preference.

CAROLINA HERRERA

IDEA

META

Nuestro objetivo era crear una pop-up store en el
Centro Comercial Parque La Colina de Bogotá
durante la temporada navideña, ofreciendo una
una experiencia inolvidable para todos los visitantes.

Lanzamos la primera tienda Carolina
Herrera Pop-Up Store, con un árbol de
influyentes, experiencias interactivas y
interactivas y participación digital.

RESULTADOS

Visitantes de prensa gratuita
0 +

VALORADO EN

$ 80.000 USD

Más de 350 visitantes participaron en la
Pop-Up Store de Carolina Herrera
tres semanas, aumentando la preferencia por la marca.

CAROLINA HERRERA

CAROLINA HERRERA

CAROLINA HERRERA

ABSOLUT

IDEA

GOAL

We brought the Absolut Electrik launch to life with full-scale event management, delivering a vibrant, high-energy experience that showcased the limited editions in electric blue and silver. From concept creation, renderings, and copywriting to booking artists, DJs, and managing logistics – every detail captured the essence of nightlife and innovative design.

To craft an unforgettable launch event that amplified brand visibility, engaged influencers, and drove excitement for Absolut’s limited editions through experiential marketing and immersive activations.

RESULTS

Guests, including press, influencers, VIPs, and Absolut Vodka fans, immersed in the experience.
0

FREE PRESS VALUED AT

$ 1,000.000 USD

Influencers and media engaged through live events, social media campaigns, and exclusive invites, driving strong digital RSVP and solidifying Absolut Electrik as the season’s must-have.​
0

ABSOLUT

IDEA

META

Lanzamiento oficial de Absolut Electrik con ediciones limitadas en tonos vibrantes de azul eléctrico y plata, capturando la esencia de la energía nocturna y el diseño innovador.

 

Creamos una experiencia inmersiva con luces vibrantes, música electrónica, influencers y visuales que amplificaron el lanzamiento de Absolut Electrik.

RESULTADOS

Los invitados crearon contenido para nuestra marca.
0

VALORADO EN

$ 100.000 USD

Asistieron influencers clave de Colombia, promoviendo la nueva bebida eléctrica de Absolut.
0

BLUE LABEL

IDEA

GOAL

We designed an unforgettable Pop-up ephemeral experience at one of the hottest malls, immersing guests in the splendor of Johnnie Walker Blue Label through cutting-edge technology and luxury. At the heart of the activation was a 360-degree video amplified by 5D sound, delivering a high-definition journey that measured and awakened the senses of the human body.

This multisensory campaign blended art, science, and innovation – capturing memories through neuroscience to create brain-generated artwork. ‘The Art of the Senses’ captivated audiences and earned the prestigious Biz Bash Award for Best Pop-Up Experience, Booth, and Activation, solidifying Johnnie Walker Blue Label’s place at the intersection of craftsmanship and groundbreaking experiences.

RESULTS

Share growth.
0 %+

VALUED AT

17.6% with a complete sell-out.

The project achieved the highest ad value and reach ever recorded for the Blue Label variant.

BLUE LABEL

IDEA

META

Creamos una experiencia multisensorial, capturando recuerdos con neurociencia para crear la primera obra de arte generada por el cerebro. Johnnie Walker Blue Label presenta ‘El Arte de los Sentidos.

 
 

El primer centro de neurociencia de Blue Label utilizó estímulos sensoriales de los mejores talentos colombianos para crear una obra maestra, despertando todos los sentidos.

RESULTADOS

Crecimiento de participación
0 %+

VALORADO EN

9% + agotado

El proyecto generó el mayor valor publicitario y alcance en la historia de la variante Blue Label en Colombia.

FLAMIN` HOT FIREBALL

IDEA

GOAL

To launch Doritos Flamin’ Hot in unforgettable style, we designed and executed the most iconic brand experience ever seen at a music festival. With over 35 competing brands at the massive event, our goal was clear – to dominate the festival landscape and make Doritos Flamin’ Hot the standout product and experience for all attendees.

Create the #1 experience at the festival, positioning Doritos Flamin’ Hot as the trendiest and most talked-about product, capturing the audience’s attention and driving brand connection.

RESULTS

We delivered a show-stopping activation by managing every aspect – from structural engineering and permits to printing, logistics, inventory, and full creative execution. Doritos stole the spotlight, becoming the most sought-after experience at the festival, while our client enjoyed seamless participation and deep engagement with festivalgoers.

FLAMIN HOT FIREBALL

IDEA

META

Durante 3 días, convertimos a las personas en bolas de pinball ardientes con una recreación a gran escala y espectacular del icónico juego.

En un espacio de 12×12, creamos una experiencia única donde todos podían jugar lo mejor de sí mismos para ganar premios de la marca.

RESULTADOS

Medios impactados y prensa libre.
+ 0

VALORADO EN

$ 1.500.000 USD

Expertos en cumplir con las directrices y regulaciones de la empresa matriz en cada activación, evento, relaciones públicas y punto de lanzamiento.

BREITLING

IDEA

GOAL

To celebrate Breitling’s 100-year anniversary, we set out to create an experience as bold and iconic as the brand itself. Our vision? To import a Swiss aircraft and elevate it inside a hangar at one of the country’s top business airports. This unforgettable activation brought together 200 elite pilots for an exclusive launch event, immersing them in a 360-degree panoramic projection that wrapped the plane in history, innovation, and the spirit of flight.

Craft a groundbreaking anniversary celebration that not only honored Breitling’s legacy but positioned the brand at the forefront of luxury aviation experiences, connecting with top-tier pilots and industry leaders.

RESULTS

From importing the aircraft and securing permits to creative concept development, venue design, F&B, and logistics – we handled every detail. We also curated a powerful brand collaboration with Royal Salute, reinforcing the synergy between luxury and aviation. This project exemplified our passion for crafting unforgettable moments, proving no project is too big or too small – we rise to every challenge, delivering experiences that set new industry standards.

BREITLING

IDEA

META

La principal marca suiza de relojes cautivó a pilotos y aficionados a los viajes. Top Brand la lanzó con un Breitling Jet y una proyección de 360°, destacando su elegancia y el ADN de la marca.

Lanzamiento exitoso de los relojes Breitling y celebración de su 100º aniversario.

RESULTADOS

Medios impactados y prensa gratuita.
+ 0

VALORADO EN

$ 1.500.000 USD

RESULTADO: AUMENTO DEL 7.5% EN LAS VENTAS DURANTE EL PERÍODO DE ACTIVACIÓN.

PACO RABBANE FAME

IDEA

GOAL

For the spectacular launch of Paco Rabanne FAME, we seamlessly combined experiential marketing, booth and furniture design, floral installations, AV, sound, and full event production. Tasked with delivering a flawless activation, we provided a one-stop solution for our international client, ensuring every element – from infrastructure to custom furniture – was meticulously crafted and executed.

To create a striking, immersive brand experience that highlighted the essence of Paco Rabanne FAME while streamlining the process for our overseas client, allowing them to entrust us as their preferred partner for comprehensive event execution.

RESULTS

Media outreach
0 +

PR VALUED AT

$ 426.000.000

Media Impressions
0 +

PACO RABBANE FAME

IDEA

META

¿Tiene aroma la fama? Creamos una experiencia icónica con FAME by PACO RABANNE, encarnando el propósito y la emoción de la marca.

Cree un espacio que refleje la esencia de la marca, con zonas de inspiración parisina que celebren la feminidad y FAME, la fragancia icónica de Paco Rabanne.

RESULTADOS

Medios de comunicación
0 +

VALORADO EN

$ 226.000.000

Impresiones de los medios de comunicación
0 +

DIGITAL TRANSFORMATION SUMMIT

IDEA

GOAL

A leading financial institution entrusted us to craft their annual summit and awards convention – a gathering designed to celebrate top-performing teams while driving forward critical ideas and goals. This year, the challenge was extraordinary: transporting teams to a remote location deep in the woods and the Caribbean, creating an unforgettable experience that blended nature with cutting-edge innovation.

To design and execute a seamless summit, handling everything from digital transportation logistics to concept development, staging, and full event management. Our mission was to deliver an inspiring and immersive event that fostered collaboration, rewarded excellence, and brought ambitious visions to life.

RESULTS

The summit successfully united leadership and teams in a breathtaking setting, proving that with the right partner, no destination is too remote, and no goal too ambitious. Together, we transformed bold ideas into unforgettable realities.

Optimized client budget through all-inclusive solutions

- $ 175,000

The summit successfully united leadership and teams in a breathtaking setting, proving that with the right partner, no destination is too remote, and no goal too ambitious. Together, we transformed bold ideas into unforgettable realities.

DORITOS GAMING BATTLE

IDEA

GOAL

For the international launch of Doritos Dynamita, we crafted an electrifying activation that exploded across key consumer touchpoints. From bustling business districts and vibrant malls to open roads, festivals, and fairs, we designed an immersive experience that brought the brand’s bold energy to life.

To ignite excitement and drive engagement for Doritos Dynamita by creating unforgettable brand interactions in high-traffic locations, ensuring maximum visibility and consumer connection.

RESULTS

People engaged through the activation
0

PR VALUED AT

$ 320.000 USD

Our full-scale activation spanned multiple venues, captivating audiences and reinforcing Doritos Dynamita as the must-have snack. Through dynamic experiences and creative execution, we successfully expanded brand reach and left a lasting impression across diverse markets.

DORITOS GAMING BATTLE

IDEA

META

Crear el momento ideal donde podamos unir nuestros más de 15,000 corazones al ritmo que solo nosotros conocemos. Reuniéndonos después de estos años separados por el COVID-19.

Bienvenidos a DAVIVIENDA RITMO LATINO, una noche inolvidable para unirnos y compartir nuestra música, felicidad y forma de ver la vida, celebrando una vez más la alegría de estar juntos y disfrutar la vida en compañía.

RESULTADOS

impresiones directas durante el festival.
0

VALORADO EN

$ 200.000 USD

Más de 800 personas visitaron y participaron en las actividades, y se distribuyeron más de 3.000 productos Doritos.

IMPARABLES PEPSICO

IDEA

GOAL

The LATAM market plays a vital role in connecting the U.S. with international regions, and we thrive at the center of this dynamic exchange. With operations spanning multiple countries, we showcased our expertise in managing large-scale international conventions and summits across diverse time zones. From lodging, travel, and logistics to AV, run of show, transportation, and guest services – we deliver it all.

To flawlessly execute “Imparables,” the LATAM Convention for PepsiCo, demonstrating our ability to manage complex international projects seamlessly. Our objective was to create a stress-free experience for our client while executing every detail, from concept development and VP content to staging, F&B, entertainment, and the closing party.

RESULTS

PepsiCo leaders impacted, showcasing our ability to execute high-level events that leave a lasting impression.
0

We successfully delivered a world-class convention across multiple destinations, reinforcing our capacity to handle every aspect of large-scale events, whether in the U.S., Caribbean, Central or South America, Europe, or Asia. This project cemented our reputation as the go-to partner for international conventions and summits, offering full-service event production with unmatched precision and creativity.

IMPARABLES PEPSICO

IDEA

META

 

Unimos cinco países creando un lenguaje único de colores, símbolos y texturas de la Tribu Andina para la convención de 2023.

Durante tres días, inspiramos al equipo a ser IMPARABLES: impulsados por la pasión, sin límites y abrazando tanto la fuerza individual como la colectiva.

RESULTADOS

Líderes de PepsiCo impactados para 2025.
0

VALORADO EN

$ 300.000 USD

Crear la primera convención de ventas de PEPSICO LATAM, uniendo 5 países y celebrando el éxito de 2022 con los objetivos para 2023.

SUMMIT INTERNATIONAL

IDEA

GOAL

Top Brand took the lead and organized an extraordinary event at the Atlantis in the Bahamas, bringing together over 300 Novo Nordisk leaders.

his initiative created such a striking movement that it surpassed the dissemination even of the most popular news on other streaming platforms with millions of users.

RESULTS

media impacted & free press
+ 0

VALUED AT

$ 1.500.000 USD

Experts in complying with parent
company guidelines and regulations at every activation, event, pr & launch point.

Novo Nordisk

IDEA

GOAL

Novo Nordisk visualizó una cumbre internacional inolvidable que combinara aprendizajes, celebración y relajación. Para hacer realidad esta idea, diseñamos una experiencia inmersiva de 5 días en el lujoso Atlantis Resort en las Bahamas. El evento, al que asistieron 500 invitados, fusionó talleres de alta energía, ponentes de clase mundial, actividades de team-building, turismo y celebraciones, creando el equilibrio perfecto entre negocios y ocio.

Brindar una cumbre impecable y de impacto, gestionando todos los aspectos del evento – desde la producción y desarrollo de contenido, la logística (transporte, alojamiento, F&B), hasta la creación de un entorno memorable con decoración, souvenirs y entretenimiento. El objetivo principal fue proporcionar a Novo Nordisk una solución integral, optimizando su presupuesto y asegurando una ejecución impecable.

RESULTS

Asistentes
0 +

Optimización del presupuesto al consolidar todos los servicios a través de nuestra solución integral.

La cumbre superó todas las expectativas, convirtiéndose en un referente para eventos futuros. Al centralizar toda la planificación y logística en un solo lugar, Novo Nordisk maximizó la eficiencia y creó una experiencia memorable y libre de estrés para todos los asistentes.  Nuestra experiencia en eventos internacionales permitió diseñar conceptos estratégicos y actividades interactivas que fortalecieron la cohesión del equipo y dejaron una huella duradera.

RITMO LATINO

IDEA

GOAL

Bringing massive concerts to life with international artists can be a challenge for many, but for us, it’s second nature. With expertise in staging, lighting, sound, video, and full-scale logistics, we created an unforgettable experience for over 15,000 guests. From conceptual design to flawless execution, we delivered everything – creative direction, décor, check-in and registration, alcohol control, F&B service, venue management, artist riders, and backstage coordination.

Deliver a seamless, large-scale concert that not only thrilled guests but maximized sponsorship value, reinforcing our ability to merge entertainment, sporting events, and massive productions to stay ahead of the industry curve.

RESULTS

Deliver a seamless, large-scale concert that not only thrilled guests but maximized sponsorship value, reinforcing our ability to merge entertainment, sporting events, and massive productions to stay ahead of the industry curve.

Guests
0

Add Your Heading Text Here

INSPIRATIC

IDEA

GOAL

This project stands as a testament to resilience and innovation, blending full-scale event production with cutting-edge technology. We created a personalized robotic experience featuring real-time gestures, connecting with the community on a deeper level. By integrating emerging technologies like holograms and augmented reality, we pushed the boundaries of live events, merging the physical and digital worlds seamlessly.

To deliver a groundbreaking hybrid event that captivated audiences through immersive experiences, combining live streaming, advanced TV equipment, and flawless logistics to ensure a smooth and impactful production.

RESULTS

Guests attended in person during the pandemic.
0 +

Value of Earned Media at

$ 570.000 USD

The event successfully showcased Top Brand Worldwide’s expertise in streaming, editing, and full event logistics, reinforcing our position as the go-to partner for events of any scale. Whether large or small, simple or complex, we consistently deliver innovative solutions that transform visions into reality.

INSPIRATIC

IDEA

META

Nuestro objetivo era conectar al público de todo el país para debatir temas tecnológicos e innovadores de gran impacto, con la participación de destacados oradores, entre ellos el Presidente de la República.

Para lograrlo, creamos InspiraTIC, un evento híbrido que incorporaba elementos tecnológicos y digitales para inspirar a la audiencia. Utilizamos mallas holográficas y un presentador en 3D, lo que hizo que el evento fuera más atractivo e impactante.

RESULTADOS

La gente asistió en persona.
0 +

VALORADO EN

$ 170.000 USD

Más de 500 participaron virtualmente, lo que nos permitió inspirar al público a través de la tecnología.

FALCK

IDEA

GOAL

For Falck’s full-scale convention in Las Vegas, we embraced cutting-edge technology to create a groundbreaking experience. Our challenge? To bring the CEO from Falck’s European headquarters to the event – not physically, but as a lifelike hologram. His telepresence captivated the audience, delivering a powerful and memorable moment that highlighted innovation at its finest.

 

To merge technology and live events, crafting an immersive experience through holographic technology, floating visual objects, and seamless event planning. The objective was to engage and inspire, showcasing Falck’s leadership in front of their ambulance teams and broader community.

RESULTS

Guests experienced immersive audience engagement.
0

- $ 60.000 USD

All-Inclusive Packages: Lodging, Travel, AV & More Save thousands by streamlining everything through us

The event delivered an unforgettable experience, reinforcing our ability to push the boundaries of event production. From content creation and ROS to contests and high-tech displays, we ensured flawless execution. Top Brand Worldwide remains the partner of choice for complex, technology-driven events in the U.S. and globally.

FALCK

IDEA

META

La pandemia lo ha cambiado todo de un día para otro, incluida la forma de celebrar las convenciones que reúnen a los líderes empresariales del mundo.

¿Cómo podemos reunirlos de nuevo sin exponerlos al covid-19 y sin que todo el equipo se sienta distante?

RESULTADOS

Prensa libre en seis estados.
0

VALORADO EN

$ 450.000 USD

Primer evento con elementos flotantes reales en el escenario mediante holografía, sin necesidad de pantallas de proyección

BABYLISS PRO

IDEA

GOAL

Babyliss Pro, Cuisinart, Ulta Beauty, and Dibs partnered to create an unforgettable pop-up experience in the heart of Herald Square, Manhattan. The goal? To surprise and engage busy New Yorkers with a fully functional hair salon pop-up during their daily commute – transforming an ordinary day into a luxury beauty experience right on their way to work.

To drive customer engagement, increase brand visibility, and boost sales by offering a hands-on, immersive beauty experience in one of the busiest locations in the world. The activation aimed to showcase products in action, creating a memorable connection between the brands and their audience.

RESULTS

Organic Social Media Posts
+ 0

FREE PRESS VALUE:

$ 420.000 USD

The Pop-up experience exceeded expectations, driving a 200% increase in sales. Through expert logistics and seamless execution, we created a striking booth in the middle of New York City, turning heads and reinforcing the power of experiential marketing to elevate beauty brands in the most competitive environments.

BABYLISS PRO

IDEA

META

Crear el momento ideal donde unir nuestros más de 15.000 corazones al ritmo que sólo nosotros conocemos. Reunirnos después de estos años separados por COVID-19.

Bienvenidos a DAVIVIENDA RITMO LATINO, una noche inolvidable para unirnos y contagiar nuestra música, alegría y forma de ver la vida, celebrando una vez más la alegría de estar juntos y disfrutar juntos de la vida.

RESULTADOS

impacto mediático y prensa libre
+ 0

VALORADO EN

$ 1.500.000 USD

Expertos en el cumplimiento de las
directrices y normativas de la empresa matriz en cada activación, evento, punto de promoción y lanzamiento.

Drone Lights Show

IDEA

GOAL

To launch a new QR code payment system in a bold and unforgettable way, we designed a drone light show experience that lit up the sky with the brand’s slogan. This wasn’t just a launch – it was an immersive event where every element, from valet service to food, gifts, raffles, and communication, was driven by QR codes.

Partnering with Intel’s world-renowned drone team – the same behind Lady Gaga’s iconic Super Bowl show – we ensured the highest quality production, creating a spectacle that merged technology, entertainment, and innovation.

To introduce the new QR code payment service with a high-impact, tech-forward experience that engaged guests and reinforced the product’s innovative edge. The objective was to leave a lasting impression, ensuring the audience interacted with the service seamlessly throughout the event.

RESULTS

Influencers, VIP Guests, and Press Invited
+ 0

FREE PRESS VALUE

$ 270.000 USD

The event was a massive success, captivating attendees with a breathtaking drone display and 100% QR-driven engagement. By integrating the latest in technology and live entertainment, we created a launch that not only showcased the product but also positioned the brand as a leader in digital innovation.

DIGITAL TRANSFORMATION SUMMIT

IDEA

GOAL

How do you bring the full experience of a luxury vehicle to someone’s home – without them stepping outside? For Mercedes-Benz, we crafted an immersive virtual reality and augmented reality experience that allowed users to explore every detail of the vehicle, from opening the doors to sitting inside and interacting with its features. This groundbreaking activation redefined convenience and engagement, merging cutting-edge technology with luxury automotive marketing.

To showcase Mercedes-Benz vehicles in an innovative, interactive way that elevated the customer experience. The objective was to drive engagement, highlight the car’s features, and offer potential buyers a seamless, immersive test drive – all from the comfort of their homes.

RESULTS

The AR app won the Best Event App Award in 2023, solidifying Mercedes-Benz’s position at the forefront of tech-driven experiential marketing. By integrating VR, AR, and emerging technology, we created a next-level experience that redefined automotive engagement and left users excited about the future of luxury car buying.